From Computer Village to Digital Commerce: How Kentron is Growing with Zest

Kentron Limited is located on the ever-busy street of Saka Tinubu; Saka is what you would call the “Computer Village” of Victoria Island. In Nigeria, the revenue in the smartphone market has been projected to reach US$9.8bn this year with an annual growth rate of 6.84%.

Besides selling smartphones, Kentron also deals in smart devices such as laptops, and watches, as well as phone and gadget accessories such as chargers, headphones, pouches, speakers and so much more. It's safe to say they cater to every gadget need, but how did this local store transition from just being a brick-and-mortar business to selling and collecting payments online?

Kentron has been a trusted name in the phone, gadgets and accessories tech retail business for over two decades with three stores alone in Saka Tinubu to show for it. For years, they have had customers come in to make their purchases and this model has served them for the longest.

However, changing dynamics in technology and the urgent need to sell to millions of customers online made it necessary to find a way to attract these sets of customers.

"We decided that this world of today has gone beyond coming to your store to buy because everything is now online. Most of our customers, want to buy, but because they feel that coming to the store is a waste of time, sometimes they don't have time to come to the store and they would just, buy from some other stores online, and we'd lose that customer" said Adaora Ibeh, co-owner of the business.

With Zest, Kentron has been able to bridge this gap. They now have an active online store that sells to these online customers offering multiple ways to pay with ease at checkout. In her words: "Our customers are now buying online and our sales have really increased."

Taking your business online in the world of today is non-negotiable if you want to attract new customers with ease. Just like Kentron, within three minutes you can onboard and access easy solutions for your business to sell and collect payments online, any day, at any time.

Want to join other businesses like Kentron, building innovative products, collecting payments seamlessly and simplifying their business operations with Zest? Click here to get started or contact us.